The days of compiling data and feedback by hand slowly and manually are over. Hotjar is a simple, visual tool for gathering and communicating consumer demands. Insights about user behaviour and sentiment are provided through the product experience, enabling product teams to offer customers genuine value. Observe how customers use your product to determine what modifications they require most and to gain support for your concepts. Utilize unbiased, trustworthy data to comprehend how users actually behave while using your product. Stop speculating and create product features that will genuinely benefit your customers. Discover what functions well, what does not, and why. a simpler method to gain support for your designs and validate concepts. Use knowledge about user routines, behaviours, frustrations, and needs to guide your future designs.