SurveyMonkey

SurveyMonkey was founded by Ryan Finley and Chris Finley in 1999. It is a company that offers cloud-based software for brand insights, market insights, product experience, employee experience, customer experience, online survey development etc. SurveyMonkey was also ranked in 2019 as one of the Best Workplaces in Technology and Best Small & Medium Workplaces by Great Place to Work and Fortune. Survey Monkey has provided some positive aspects, such as: easier access, avoidance of input and data coding errors, faster distribution and saving time and cost. However, some negative characteristics have been detected, for instance: response rates and the length of the questionnaire. The most common users of SurveyMonkey are from Mid-sized Companies (51-1,000 employees) and the Computer Software industry.